This blog is for all students of Roger Rayson LOO - tourism and marketing lecturer for ECU / JCU / TMIS / MDIS /ACPE / Raffles Education /Trend Global

Friday, March 16, 2007


Principles of Marketing


This is the class photo for the class - Principles of Marketing - March 2007.

13 Comments:

Blogger Unknown said...

Dear All,

Hi there, look like i'm the first one to get the extra 1 point...lol :p

Marketing--Personally I think understanding and satisfying the Needs and Wants of our precious profitable customers are the most basic requirements. We should also understand on the strategic and the societal process of creating/maintain profitable customers, and thus win the war from our competitors.

Production Concept- Need to understand whelter we can produce the products efficiently and whelter is it sufficient for the market.

Selling Concept- Needs to understand whelter we can sell the product and whelter the price is right.

Marketing Concept- need to understand the needs and wants, how to we do it effectively.

Societal marketing concept- Need to understand that Public opinion can make or break a firm’s reputation.

Product Concept-need to understand the important of continuously review of better,cheaper,UNIQUELY products.

P.S. look like we will be having lots of fun for this module. Intersting and looking forward.

Regards,
Yen

12:22 AM

 
Blogger freeform said...

Marketing is about meeting the needs and wants of customers;its about understanding customers and finding ways to provide products or services which customers demand.

5:47 PM

 
Blogger Unknown said...

Hi everyone. This module is the last one for some of them. It's my 3ed module. Class has 4 times in a week is not easy for all of us but
"Marketing" is interesting so far let's make fun then easy to go through to the end. Happy learning! Hiromi

11:01 AM

 
Blogger Unknown said...

Dear all,

Macroenvironment
PEST DN

Political-Understand the impact of the governement policies, law and regulation

Economic-Understand the spending power and patterns from all classes.

Soical-Cultural-Understand the important of care for customers. As public can contirbute the success or failure of your company

Technological-Understand the usage of new technology to enhance or create new markets/existing markets

Demographic-Understand the human population. Again people make market thus is sensable to study human behaviours and etc.

Natural-Understand mother nature can destroy all the planning and marketing activities. Analysis the trend and threat and thus increase the success rate.

Godspeed,
Yen

12:38 PM

 
Blogger freeform said...

ermmm....

any extra clues or pointers for people like us who faithfully log in into this blog?

like the questions for the exams :P

bala

6:22 PM

 
Blogger Unknown said...

Say you have a plate of Chicken Rice with Drumstick,I will have a glance of the MCQs:)

You want white or roasted chicken?

Shir

3:05 PM

 
Blogger Unknown said...

Thks for the tips....

Here you go ....

Chicken Drumstick + Rice

:p

Yen

10:41 PM

 
Blogger Unknown said...

Finally tonight is the MCQs, hope all of us pass with flying colours..

:)

Shir

3:57 PM

 
Blogger Unknown said...

let's hope so... :)

We still have the "Killer Exam" and the "Ultimate Assignment"

:p you got to pray to make it many days..

godspeed
Yen

4:03 PM

 
Blogger Unknown said...

Oh no, today is the exam, SOS!

6:51 AM

 
Blogger freeform said...

no time to write for the exams. Q's where ok. not that tough but kinda tricky.

keep in touch guys (incl. the IT nuts)

:P

11:41 AM

 
Blogger Unknown said...

Agree no time...still gotta assignment...new module starts tomorrow 4 times week another tough one...haa..those who are in take 3,IT guys and Roger I will miss you all. Thank you very much and take care. keep in touch.
^-^Hiromi

5:17 PM

 
Blogger Unknown said...

Finally, got the API report done & submitted to ACPE today. What a relief!...May be we could another LPS supper session sometime. Catcha. Take good care of yourself. Bless you.
Sam :-)

10:17 PM

 

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